T he Birth of the Pianirossi estate is before all the fruit of the vision and efforts of Stefano Sincini, its owner. A respected fashion entrepreneur born and raised in the culture of wine, Sincini discovered this magnificent location in 1999, at a stonethrow from Castello Banfi and the first slopes of Montalcino. At that time the estate was not dedicated to wine only. Struck by the beauty of the place and the potential of the territory, he gathers around him an enthusiastic and highly competent team, under the advice of acclaimed oenologists Carlo Ferrini and Gioia Cresti.

A special ‘terroir’ like Pianirossi deserved a wine of its own, not just a copy of other successes. Stefano Sincini decided to bring from his native Marches plants of montepulciano to complement the traditional Tuscan sangiovese and the alicante and petit verdot. The vineyard has been completely reorganized, using the best clones and the latest vine training techniques. Natural slopes provide optimum water management and exposition.No doubt that with the ageing of the vineyard, Pianirossi will become a point of reference in the new generation of Tuscan estates, with a style and personality of its own.

The Pianirossi estate also hosts a beautiful ‘agriturismo’, nested in the breathtaking Maremma toscana’s nature. In this exceptional landscape of hills and old farms, it is possible to enjoy the view of wild animals in the vineyard, after a day spent visiting the city of arts of Tuscany.