L ongo’s history begins in 1961 when Consiglio, father of the current company owners, gives rise to a commercial activity associated with wine in Milan hinterland. These were years in which people used to consume large quantities of wine, without paying much attention to its quality.
In the early Eighties his children Osvaldo, Giovanni and Paola, aware of the change that was taking place, decide to change direction by achieving and enhancing culture on what you drink.
In 1983 they opened the “Enoteca Longo”, which in 2000 received the Oscar as "Best Wine Shop of Italy". Little by little, comes an idea that will prove successful: betting on corporate gifts of value, to drink and to eat. Today “Longo Speciality” is the market leader in this field, a record built on a portfolio of high profile clients and on the excellence of their proposals and services.
With this extensive background in premium wine sales and food distribution on the Italian market, Osvaldo and Giovanni Longo decide to set up “Longo Since 1961”, an export company that operates an unprecedented service of shipping premium wines directly from Italy to importers / wholesalers / distributors based all around the world.
Nothing would have ever happened without Stefano Sincini who, in 2006, believed deeply in this project and wanted to be an active partner of the company. Stefano, a prominent entrepreneur dealing in the fashion industry, has travelled through Asia for the past 20 years, realizing the lack of quality wines and regional food specialties from Italy. After Dr. Sincini entrust us as his winery’s ambassador to the world, there was no doubt that the Longo Since 1961 project was to begin. Today, we have a presence in more than 16 countries in the world.
Longo Since 1961 aims to meet increasing demand for quality Italian wines springing from the growing export markets, with a special attention to Asia. It is our belief that consumption of premium Italian wines is on the rise in most Asian markets and destined to further growth over the next decades.
The goal is to become one of the top merchant specialized in Italian fine wines, by offering a distinctive selection of fine wines and grappas meant for discriminating importers and distributors.
All producers presented in our portfolio are exclusive and involved with us in a spirit of long term partnership. We provide the best possible guidance and service and build with our customers a close relationship to optimize local depletions.
Co-founder and General Manager
Pr and Events